A emancipação da mulher: A Voz da Serra (Erechim - RS, 1974-1977)

Abstract

This research present a study about the vision that newspaper a voz da serra, has under representation educational and professional a couple of years fron 1974 to 1977. The studies was composed of a Juarez Miguel Illa Font front to them materials and advertsement in the printed newspaper A Voz da Serra. Being photograped all everything that adrelation with the woman thematic. Were also searched two written interwiews (on the impartiality and the origen of the newspaper) Ceded to the history file by the newspaper`s owner family. After the 1167 show to photos was selected the subjectals that related there research for the analysis, the theoreticals copy was composed by feminist theory, studies by the jornalist Dines Alberto (1986) by the historian Roger Chartier (1986) to build the concep to representation. After finishing the work, one can conclude that the newspaper was forced to modernize the priting equipment to meet a market trendant meet the news of your Target audience. The forced to follow the woman issues in vogue. Due to the international movements, yet approaching these women from different social classes, but remaining with a conservative elit characteristic placing woman in the low priority. To reafirm this posture, they published advertisements for automobiles chothing, professional, improvement aimed purchase of those articled by those who had good financial conditions.