Saberes no enfrentamento ao coronavírus: análise das ações de promoção de saúde na pandemia por meio de mídia sociais

Abstract

As the virus that caused COVID-19 spread, becoming a pandemic from the end of 2019, also frantically, false or hasty information spread rapidly in the community, making the veracity and science were questioned and sometimes discredited, making the whole process of fighting the virus and the disease difficult. Aiming to disseminate true information about the new coronavirus, the purpose of this work was to evaluate the reach of scientific information about the COVID-19 pandemic disseminated through the social networks Instagram ® and Facebook ®. Through publications on two predefined social networks, content was created and disseminated over 8 months, based on technical-scientific material, using a clear approach to the public, providing easy understanding to readers. This present work obtained, through the two social networks, a promising reach, in cities mainly in Santa Catarina and Rio Grande do Sul, in addition to 7 different countries, and also, obtained a total of 21,581 interactions with the public, results that were compiled, analyzed and observed with optimistic potentials. Thus contributing to the dissemination of content with a significant reach, helping to promote health in relation to COVID-19, based on the scientific community.