A logística da Agroindústria Konzen de Cerro Largo

Abstract

Due to the constant changes on business scope, companies of various sizes aim for new alternatives to remain on an increasingly competitive market. Nowadays, an adequate logistics performance proves to be an opportunity of improvement on the companies’ profitability. Related to the exposed, the distribution contributes to the speed, safety and punctual manner on which the product reaches the clients, providing a gainful return for the undertaking, also satisfying consumers ‘demand. Therefore, the following study aimed to analyze the established criteria used on the distribution routes of finished products on Konzen Agroindustry, according to the perception of the manager. This study is an applied study, with qualitative approach, on which an interview was conducted with the agroindustry manager, in order to cognize the criteria that are taken into account to the routes development, also, a data was collected from the accounting reports. After the interview it was possible to answer the tool 5W2H questions, which enable the manager decision making regarding to products transportation, through identification of deficiencies and possible transportation flaws. From the accounting reports data it was developed an ABC high selling products curve, enabling the knowledge of the higher sales share products. Besides, it is possible to develop a calculation of routes feasibility considering the impact of transportation costs. As a final conclusion, it is noted that if agroindustry decides to accomplish Wednesday’s distribution at Cerro Largo along with another day of the week, the transportation cost will provide a smaller impact, due to the high selling products with great importance on sales share that are distributed also on these routes. As suggestion to future studies, is recommend to calculate all costs so that a more accurate analysis of route feasibility can be develop, with an indicator that uses profit margins and more detail data.